Business without online presence and Digital Marketing strategies are very hard to sustain in today’s competitive digital world. Is Internet Marketing/ Digital Marketing, only marketing on social platforms such as facebook, twitter, banner ads etc.? If this was all about internet marketing, then everyone in the social media world would be an internet marketing expert today.
So what is digital marketing all about? Can business individuals handle it themselves? With the constantly changing internet sites and their algorithms, and increased presence of people online, Digital marketing is becoming challenging with every passing day. The social media sites, algorithms of search engines all are dynamic and thus it demands new and consistent strategies to handle. So, we at Site Galleria offer SEO and Digital marketing services to promote and make your business online at affordable price.
Apart from Web Design and development, E-commerce website development,mobile app development , Site Galleria also offers best SEO & Digital Marketing services for the promotion of your business and products online. We offer various Digital marketing services like Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Optimization (SMO), Social Media Marketing (SMM), Email Marketing, Mobile Marketing, Link building, Online Reputation Management and more.
SEO increases the visibility and rankings of your website on the search engine, boosting traffic to your site, as it makes your business easily available online for your customers.
With our SEO services, you get a thorough auditing of your website, the keywords and its competition. We perform technical audit, implement qualitative link building strategies, optimize the keywords and content of the site, create relevant landing pages, implement content marketing and other such techniques to rank high on all search engines, resulting in increased business outreach and customer engagement.
Analyzing the potential competitors of your business is very important as much as Digital marketing and Brand building to stay ahead in the competition in the long run. Competitor Analysis is all about gathering the key insights of your competitors and predicting the marketing and business opportunities within your market.
Our competitor analysis service includes identifying your potential competitors, auditing and analyzing their website, understanding their web presence and the techniques they are implementing. Using various competitor analysis tools such as Ahrefs, SEMrush and using Google advanced search operators, we gather and analyze information regarding their paid search audit, local presence, their keywords, social media presence and more to push your business to stay ahead in the competition.
Millions of searches and activities on the internet, makes hard for your website to reach out to your target audience. There can be several strategies implemented to stay ahead in the competition, one such worthy strategy is Search engine Marketing (SEM), a paid technique to bring traffic to your website.
Our SEM services include Pay Per Click (PPC) ads that are designed using Google AdWords, Bing Ads and Yahoo ads and thus covers major search engines. We design landing pages, banner ads, search network and display network ads, affiliate marketing, and remarketing to rank your business high. We also design and run targeted ad campaigns on major social media networks such as Facebook, LinkedIn, Twitter, and Instagram. Through PPC ad campaigns you pay only for the clicks that you get from a PPC campaign. Through our SEM services, your online presence can generate leads and they can be retargeted with PPC for business conversions.
Site Galleria provides best email marketing services that drives traffic to your website and can be converted into sales using effective email marketing tools and strategies.
Through email marketing, we collect only the relevant information that could help us to segment Email campaigns as asking too much information can decreases the chances of a potential customer signing-up. We focus on fulfilling the expectations of your email subscribers creating appealing landing pages that encourages your visitors for conversion.
The content and newsletters of our email campaigns are tailored as per the target customers and best practices of Email, leveraging A/B testing that helps us determine and optimize CTRs (Click-Through-Rate) of emails. We also track and measure the end results of email campaigns such as click-through-rate, open rate, hard & soft bounce rates, overall conversions and sales, etc to determine if they achieved the expected results. This makes our email campaign an effective marketing strategy and accelerate your business reach and achieve goals.
Mobile phones are used worldwide and has made easier for businesses to reach their customers and market their products or services, and interact with users easily, anytime, anywhere. Using Mobile marketing, businesses can address specific audience according to mobile browsing data and demographics such as age, gender, location, interests and other factors that give the possibility to reach specific audience time and cost effectively.
Our mobile marketing implementations include SMS marketing, App marketing, Push notifications, In-app notification, optimized emails for mobile, banners for display ads, location based marketing and more. We create content strategy for mobile marketing using polling, contests and Segmentation by leveraging features such as location & tagging. We also create surveys as per your business requirements for capturing customer response for retail store experience, online buying experience, app installation experience and more.
Pretty much everyone is on social media today and thus, Social media marketing has become a very important aspect of Digital marketing. It is an effective marketing strategy to increase engagement, boost conversions and sales, and build your business brand. Our Digital Marketing team use popular and effective Social Media platforms such as Linkedin, Facebook, Twitter, Instagram, Google+, YouTube, Snapchat and various other platforms for marketing. We build brand awareness of your business and generate interest in your products and services and constantly engage your target customers. Social media marketing helps in strengthening the brand and builds customer trust.
Our Social Media Marketing strategies involve optimization of your business and its products and services on social networking sites to increase awareness, boost traffic and conversion, along with blog submissions, RSS feeds, video postings and more. We create content that attracts attention and encourages sharing across social networks that helps in your brand building.
We also conduct paid ads on all popular and cost effective social media platforms such as Facebook, Instagram, Linkedin and more reaching your target audience and to effectively build more customers, increase lead generation, conversions and sales. We also give periodic analytical reports to you so that you can gauge the value of your business, you are getting from our services.
Along with great brand building, creating a strong online presence, and digital marketing, keeping customers trust and building online reputation is very much essential for any business to sustain in the long run. The reviews, comments, and posts that appear on the social networks or on your sites can have an adverse effect on your business. Our online reputation management service implements strategies like employing Counter-propaganda approach for the negative comments and remarks related to your business. We Gather Reviews From major and popular sites such as Google, Yelp, Facebook, Twitter, LinkedIn, Yahoo, Yellow Pages, etc that could affect your business reputation. We also work on your Customer Testimonials by reaching out to all your loyal clients and customers personally to fill feedback forms and publish them on your website, and all the major social media platforms such as Twitter, Google+, Facebook, etc. We also handle your online reputation implementing SEO strategies.
As much as building brand and business worldwide, conquering the local market is very much essential for business success and growth, as a majority of customers look for the local service and business. Local SEO is one technique to implement for building your business in local market. Through our Local SEO service, we optimize, market and promote your website, ranking high in search engines for a local audience or a specific location. We also place ads for your locally targeted customers to effectively reach them. We also provide reports to you to calculate your ROI (Return on Investment).